From Yamba to Australian Maid Co.: How a Simple Coastal Upbringing Inspired a Cleaner Way of Living

Growing up in Yamba, on the far north coast of New South Wales, life felt different.

Before the world became busy and connected, Yamba was the kind of place where days were spent barefoot, windows stayed open, and the scent of the ocean drifted through the house.

It wasn't luxury.

It was simplicity.

And looking back now, that's exactly what made it special.

The Australia I Remember

When people think of Australia, they often picture famous landmarks or bustling cities.

But my Australia was slower.

It was early mornings at the beach before school.

It was salty hair and sandy feet.

It was eucalyptus trees swaying in the coastal breeze.

It was learning that a clean home didn't need dozens of products or harsh chemical scents to feel fresh.

Homes felt light.

Air flowed through open windows.

Life felt less cluttered.

And somehow, everything felt calmer.

Moving Away Made Me Appreciate It More

After leaving Australia and building a life in the United States, I found myself missing something I couldn't quite put into words.

Not just the beaches.

Not just the people.

The feeling.

That feeling of walking into a home that felt clean, peaceful, and uncomplicated.

Many cleaning products were effective, but they often carried overpowering fragrances and ingredient lists that felt anything but simple.

I kept finding myself searching for the scents and atmosphere I remembered growing up.

Eventually, I realized I needed to create it myself.

Why I Started Australian Maid Co.

Australian Maid Co. was born from a desire to bring a little piece of home into everyday life.

Not by recreating Australia perfectly.

But by capturing the feeling of it.

The calm.

The freshness.

The simplicity.

Every product we create is inspired by the coastal lifestyle I grew up with in Yamba.

Our signature scents draw from the Australian landscape I remember so vividly—fresh eucalyptus, bright lemon myrtle, clean coastal air, and natural botanicals.

The goal isn't simply to clean your home.

The goal is to create a space that feels lighter, calmer, and more peaceful when you walk through the door.

Clean Home. Clear Mind.

As I've gotten older, I've realized that cleaning isn't really about cleaning.

It's about how your home makes you feel.

A freshly wiped counter.

A bathroom that feels refreshed.

A scent that instantly changes the atmosphere of a room.

Small things can have a powerful effect on our mindset.

That's why Australian Maid Co. isn't about filling your cupboards with more products.

It's about creating a simpler home with products that work beautifully and smell incredible.

A Little Piece of Yamba

Every bottle we make is handcrafted in Texas, but its inspiration comes from a small coastal town over 8,000 miles away.

A place that taught me that life doesn't need to be complicated to feel beautiful.

A place called Yamba.

And every time you use Australian Maid Co., my hope is that you'll experience a little of that feeling too.

A cleaner home.

A clearer mind.

And a slower moment in a busy world.

With love, 

Jess Bogard